HARD ROCK HOTELS
Hard Rock Hotels offer a unique service to their guests—the ability to rent instruments and recording equipment during your stay. Musicians can rent a room and spend a few days writing and recording their stuff in a different environment, uninterrupted by the outside world.
The problem? They were selling that service short. Music is inherently fueled by passion and emotion, but Hard Rock was pitching their hotel without either.
We created an anthem video that showed musicians we understood them and their process.
Copy - Me
Video - Luke Aker